Our Mission
To maintain and develop a prosperous indoor tanning industry in Canada by educating Canadians on how to maximize the benefits while minimizing the manageable risks of responsible UV exposure. We will pursue continuous improvement of the perception of tanning amongst Canadians through scientific facts and research that support indoor tanning as the intelligent, controlled choice for UV exposure.
Our Goals
Enhance member value
It is essential that the work of the JCTA is focused on those issues and activities that are important to our members. We will strive to keep the members informed with the latest information pertaining to the indoor tanning industry and endeavor to focus on the pursuit of our mission.
Earn public trust
A successful Canadian indoor tanning industry cannot take the public and their perceptions for granted. We must address these perceptions through transparent and fact-based communications. We must demonstrate that we are responsible members of our communities.
Positive Publicity
Increase public awareness of the facts regarding the benefits and risks of moderate UV exposure through both mainstream media campaigns as well as improving journalistic perceptions.
Public policy
To play a significant and influential role in all public policy matters related to the indoor tanning industry and specifically those matters that affect our members. We will support the development of reasonable but workable scientifically based legislation with the authorities while ensuring the continued health of the industry and those that chose to tan.
Scientific Research
We strongly believe that financial support for the development of research supporting the holistic health benefits of moderate regular UV exposure is essential as it relates to industry sustainability.
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